Wednesday, 6 January 2016

Charity Cancer Book Trailer On iMovie

This is the first video trailer for the Lives & Times charity book I have made using the iMovie app. It was great fun using this particular template and being able to manipulate static images. At about a minute and a half in length it's not over long, and with the background music as part of the template it all works very well. 

It's quite a challenge trying to come up with promotional material for the book that will make it sound "sexy". Bowel cancer is not a subject that generally conjures up happy images. When people come across the book on search engines it would not surprise me if they click away thinking that a book about bowel cancer is going to be a difficult read and is not for them. However in fact the book is certainly a warm and uplifting read, and the video shows many of the celebrities featured in the book. The common theme you will see is happy faces. This was typical of the photo sessions for the book, with everyone happy to get involved and support the book. This also carried through into the writing, with so many wonderful experiences documented in the book.

The book has raised over £700 so far for the Beating Bowel Cancer charity, and I am convinced that if I can find a way to break it into the mainstream book buying world it could raise a lot more for the charity. I am hoping that this video will be one step towards achieving that.

To see how you can buy a copy of Lives & Times click here.

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